Group Advert Questionnaire

The Definitive Guitar Handbook Advert

Questionnaire

Q1

Gender:

Male Female

Q2

Age:  ___

Q3

In the first place, how did you find our production?

Appealing Average Dull Q4 a) i Is there something you want to change about the advert?      b) ii If so - what would you change? Q5 How would you rate the following: Poor Average Good Excellent Editing Techniques Genre Idea Style Filming Techniques Q6 Explain briefly what you understood from this advert. Q7 a) i After watching this advert, are you interested/influenced in buying the book? Yes No     b) ii Please state why. Q8 a) i Which type of audience do you think it reaches? Mainstream (The common current thought of the majority) Niche (A small target audience that is highly specific) Alternate      b) ii Why? Q9 From scale of 1 to 10, how do you rate the effectiveness of this advert? (10 being the highest) 1         2         3           4         5       6       7       8        9       10 Thank you for your time! Sephora Cutajar, Francesca Mercieca, Rodianne Xuereb, Tamsin Pace Decesare Extended Diploma in Creative Media Production Yr 1